Thursday, 31 May 2012

Commercialization Of Art

Since time immemorial art has been the savior of humankind from all the curses of lives. It completed the vacant spots of an individual with rich and soulful beauty. To be precise, art is the expression of human skills and imagination which can create an object which is aesthetic in nature and pleases the sentiments of common people as well as satisfy the thirst of intellects. It is indeed a disgraceful opinion to relate art with money. But, as the bitter nature of truth stands today, art is getting commercialized and is leading to the death of authentic talent.

There were times when artists like Leonardo Da Vinci and Michelangelo walked our planet. They were not seeking capital from their respective works, but the sense of self satisfaction and self-fulfillment. The most talked about work of art, Mona Lisa was completed by Leonardo Da Vinci in a span varying from 4 to 7 years. Is it possible that such a glorious depiction of artistry would have been actualized from the hands of a person seeking glory and money? In my opinion, possession of real talent blinds the greed and the notion of commercialization in one’s eyes.

It is due to the marketing and money minded thinking, that there is a dearth of raw and pure talents amongst us. The excess of commercialization has resulted into the demise of imagination and ingenuity among the young minds. The core concept of greed has blackened out the inventiveness and freshness of art. It never was a business and should never be treated as a pursuit of extracting revenues.

The enormous power that art possess has gone beyond one’s conception. Commercialization will only corrode its roots and will destroy the flair of a burning mind.  As Oscar Wilde has quoted, “Art is the most intense mode of individualism that the world has known”, we all should remind ourselves the admiration we gather for real talents and thus should not let this individualism burn into commercialization.

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